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Creative Ad Solutions Manager

Millions of people around the world depend on Surfline Wavetrak’s products to enrich their experiences in and around the ocean. For 35 years, our company has connected people with the ocean. Starting with surfers and expanding to offshore cruisers, anglers and a myriad of other boating, fishing and surfing enthusiasts, we’ve made it our mission to deliver peak maritime experiences. We provide those who work and play in the ocean with all the advanced tools, personalized insights and immersive content to make their lives better -- supplying them with the information they need to make smarter decisions, seek out new experiences and gain valuable knowledge.

At Surfline Wavetrak, we do great work from anywhere. This ranges from our headquarters in Huntington Beach, CA, to across the globe. This position is eligible to be based from a variety of locations, including full-time remote.

Summary:

Surfline Wavetrak is seeking a Creative Ad Solutions Manager to drive revenue growth for advertising sales through the development of new sponsorable opportunities – primarily around custom partner content. From ideation to production and execution, this is an exciting opportunity to create and manage stories told on behalf of large brands that want to align with Surfline Wavetrak’s editorial strategy, tone and voice. In addition, this role will be tasked with identifying other sponsorable opportunities for sales team to take to market within and outside of content. 

What You'll Do:

  • Lead brainstorming, ideation and concepting of custom content executions for advertising partners
  • Create proposals and pitch decks, and support sales team with addressing client feedback-review
  • Establish timelines for partner content execution, and manage creative direction and deliverables
  • Work collaboratively across advertising, content, product, social and design to deliver successful partner content integrations from start to finish
  • Monitor and share unique partner content executions across digital publishing landscape
  • Identify other sponsor-able opportunities and activations with other other Surfline-led events, experiences, content or other marketing-cultural initiatives like International Surfing Day or World Oceans Day
  • Help outline deliverables and pricing, and manage production budgets

What We're Looking For:

  • 4-5+ years relevant experience as marketer, content producer and-or brand strategist
  • A master of Keynote; proficiency in Wordpress, JW Player, Photoshop
  • Creative and strategic thinker who is passionate about surf content
  • Solid understanding of digital publishing landscape, particularly video
  • Proficiency with all social media platforms and their formats and capabilities
  • Exceptional copywriting, visual and verbal communication skills
  • Responsive, organized and detail-oriented to manage projects and adhere to deadlines
  • Proactive, enthusiastic problem solver and team player

You May Also Have:

  • Experience with surf travel outside of the U.S.
  • Familiarity with digital advertising and ad tech
  • Experience with event-experiential marketing

Inclusion at Surfline Wavetrak:

Surfline Wavetrak believes the ocean is for everyone, that the magic of riding waves should be shared by all, and diversity and inclusion must be reflected in everything we do. In fact, the company is committed to making surfing a more inclusive culture, lifestyle, and community.

We are dedicated to bringing people together across the globe, and we champion and encourage those who bring different perspectives, ideas, and creativity. Surfline Wavetrak recruits, employs, trains, compensates, and promotes regardless of race, religion, color, national origin, sex, disability, gender identity, gender expression, age, veteran status, and any other protected status.

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